Domik Interiors
logo design • brand identity
Client: Kristina Wells
Sector: Interior Design
Location: London, UK
Year: 2019
The simple word “dom” (Rus. дом “house’) and the derived word “domik” (Rus. домик “little house’) causes warm associations of a cozy home where you can relax with your family after a busy day at work. A comfortable chair is the first element we interact with is so I decided to use it as the main character of a brand.
Taking inspiration from the visual language of a luxury tubular steel chairs and furniture of Bauhaus school (originally invented by Marcel Breuer) – I designed the visual identity for Domik Interiors – luxury interior design studio in London that specializes in residential projects for private individuals.
A monogram serves as a shortcut for the Domik Interiors. It’s is constructed of a flexible, intersecting line that forms the letter “D” and flowing into the letter “i”. Logo reminds of a chair shape and appears friendly, familial and domestic.
